the Summit

The Transformative Employer

With over 25 years as a successful leader in child-based sports and education industries, Lynn is a decisive, analytical leader who guides with energy, high standards, compassion and creativity. Her unique skill set features innovative thinking, strategic momentum-based action, optimistic leadership, and a boundless love for creating amazing, smart, successful children’s businesses. Lynn and her business partner, Georgette Cutler, lead several brands including Cal Elite Kids and REVE Dance Conservatory. They partnered with Dan Berzansky as he led the creation of Premier Swim Academy. Lynn is the co-founder of Sweet Peas Educational Gymnastics which now has locations in 8 countries and over  100 locations in the US. She is also the founder of the Summit Professional Education business conference which serves leaders and learners in the youth sports and education industries.

From Filler to Foundation: Making Summer Camps Your 7-Figure Business Powerhouse

Megan Smith is a dynamic leader in the youth programming space with over 16 years of experience building purpose-driven teams, sustainable programs, and people-first strategies. As President of Kids First TOO and an equity partner of Kids First with Jeff Metzger and Jen Evans — one of the nation’s largest privately-owned children’s instructional facilities — she leads with a creative mind, collaborative spirit, and a heart for service.

Before joining Kids First, Megan spent time designing and leading child care, preschool, and camp programming at the YMCA, with a stint in minor league baseball marketing and promotions — a blend of experiences that shaped her unique approach to engagement, operations, and culture-building.

At Kids First, Megan has spent the last 12 years transforming big ideas into impactful results. From staffing systems and leadership pipelines to marketing strategy and program development, she’s helped make summer camps a cornerstone of the business — fueling financial growth, staff retention, and year-round momentum. Megan knows how to make summer not only fun, but truly engaging and impactful for kids, families and staff alike.

Megan believes people are the most important part of any system, and she leads with principle-centered values and a long-term vision rooted in joy, integrity, and legacy. She’s on a mission to raise the bar for the next generation — and to have fun doing it.

Driving Revenue

Patrick Biron is the owner and President of Birons Youth Sports Center in Houston, Texas. Patrick has been in the children’s instruction field for over 18 years. He began his career with Kidventure Inc. serving over 10,000 children each summer at over 25 camp locations, and later pioneered their expansion into the DFW region. He transitioned to Biron Gymnastics in 2013, and spearheaded the company’s growth and rebranding into Birons Youth Sports Center.

Under Patrick’s leadership, the company has more than quintupled its physical space, and quadrupled the staff size. His innovative approach and strategic changes diversified its business model and increased annual revenue over 300% in the last 6 years.

He received his bachelor’s degree in Theology from the University of Notre Dame. Patrick is currently on the board of two 501c3 children’s charities, is a national USAG Judge, and has coached national champions in both gymnastics and cheer. He is the proud father of three with his wife, Katy.

High-Impact Employee Training Systems: Where Tech Meets Instructional Design

Sal Ulloa has spent the last 12 years deeply rooted in the aquatic recreation industry, growing from swim instructor and deck-level leadership into multi-site management. Over the past 4 years, his passion has centered on building modern employee training systems that blend instructional design best practices with real-world operational needs. As Director of Swim School Operations for Premier Swim Academy, he oversees year-round and seasonal programs across Southern California while championing scalable, people-first frameworks that strengthen both performance and culture.

Previously, Sal led Premier’s training and curriculum department, where he designed blended learning programs that combined digital modules, in-person facilitation, and performance-based evaluations to help hundreds of part-time instructors succeed in their role. His expertise lies in applying employee learning theory and instructional design to high-turnover environments, transforming onboarding and development into strategic advantages for organizations.

With a degree in accounting from Cal State Long Beach, Sal bridges operational discipline with a passion for human development. Whether coaching new managers, refining onboarding, or architecting full learning ecosystems, his work focuses on creating training systems that drive measurable performance, retention, and growth.

The Art of Business and Making Money

Sean Dever is a CPA and financial planner based in Massachusetts.

He provides tax, accounting, payroll, consulting, valuation and financial services to dance, gymnastics, swimming, cheerleading and child sport centers throughout the United States.

Besides his experience as an accountant, Sean has owned and operated several small businesses, including several gymnastics schools, a dance studio, an inflatable rental company and most recently a swimming school.

Sean is a consultant for small business owners and has been a speaker for USA Gymnastics, Jeff Metzgers BootCamp, Dance Teacher Summit, Jackrabbit’s BOOST User Conference,  USASF, The Calelite Summit and the US Swim School Association since 1996.

Rethinking Gold Stars, Grades AND Bonuses: Alternatives Beyond Carrots and Sticks

Some call it “baggage”, I call it “My Bio”…
STEVE GREELEY: Fun Seeker, Educator, Dog & Chocolate Lover

WHAT I’VE DONE:
I’ve been fortunate to have founded or co-owned three of the most unique
children’s sports businesses in all the land.
1. & 2. More recently, I’ve completed 12 years as co-owner of the very large
Kids First Sports Center in Cincinnati, Ohio and was a co-founder of its
second location Kids First Too.

3. For the 26 yrs prior, I founded Imagymnation Gymnastics Center in Simi
Valley, California, which was often considered “the Hogwart’s of original
gymnastics facilities, creative instructors and innovative business systems.”

WHAT I DO NOW:
4. I’ve returned to my homeland, Southern CA with Steve Greeley, LLC,
collaborative-consulting on instructor training, creative marketing and
culture building/repair. Featuring A.W.E.:“Awesomer Workshop Experiences”.

WHAT I MIGHT HAVE IN COMMON WITH YOU:
• I love being in a profession where you don’t have to grow up.
• I often think “I can’t believe I get paid to do this…”
• I dream of a world where ice cream can make you smarter and thinner.

WHERE TO FIND ME:
steve@stevegreeley.com

Kids Don’t Listen: Rethinking Expectations in Child Development

Tiffany Mills is a dynamic leader in the child-focused activity space with over 20 years of experience in youth development, program leadership, and staff training. She is the founder of Mosaic Diversity Consulting, a company dedicated to helping gymnastics clubs and other child-focused organizations foster belonging, respect, and inclusive practices across all levels of programming. 

As the current Program Director of a military-supporting gymnastics academy in Okinawa, Japan, and a seasoned presenter at international conferences, Tiffany brings real-world knowledge, compassion, and actionable solutions to the conversation around neurodiversity, equity, and inclusion.

Tiffany offers practical tools, training, and consulting services tailored to all youth sports environments—from facility audits and staff workshops to inclusive communication frameworks and parent engagement strategies. Her approach goes beyond theory, empowering clubs to implement meaningful, sustainable changes that benefit children, families, and business outcomes alike.